Expanding its Reach into Latin America, Live Nation Acquires a Majority Stake in DF Entertainment
Live Nation continues to make global acquisitions.
Several weeks ago, Live Nation acquired Mainland Music, a Swiss promoter.
The move came a year after the global entertainment company acquired the Openair Frauenfeld festival in Switzerland. The company also opened Ticketmaster Switzerland.
These moves will allow the global entertainment company access to the country’s booming live concert industry.
Elsewhere, Live Nation recently secured a deal with SJM to keep Camp Bestival, a popular British music festival, open.
Now, the company has confirmed another major acquisition.
Welcoming DF Entertainment into the family.
Live Nation has acquired a majority stake in DF Entertainment, a top independent concert promoter in Argentina.
Founded three years ago by Diego Finkelstein, a local veteran concert promoter, DF has sold over 500,000 tickets in 2018. Finkelstein reportedly pioneered Argentina’s live music industry.
DF has worked with Live Nation on co-promotions, including shows by Bon Jovi, Coldplay, Ariana Grande, and others. Finkelstein’s company also promotes and provides tickets for C3 Presents’ Lollapalooza Argentina. C3 is a Live Nation-owned company.
Financial terms of the deal remain undisclosed.
Both companies plan to combine DF Entertainment’s broad reach and regional expertise with the global entertainment company’s live entertainment offerings throughout the country.
DF will continue to oversee all operations throughout its varied portfolio. These include concert promotion, music festival production, ticketing services, and equity in local venues.
Speaking on the deal, Michael Rapino, President and CEO of Live Nation, said,
“The demand for concerts and live events across South America has never been higher, and the local insight of Diego and the DF Entertainment team will help us connect more artists and fans throughout Argentina than ever before.
“DF Entertainment has proven to be an amazing partner and the premier promoter in Argentina, and we’re glad to have them join the Live Nation family after many years working together.”
“Argentina’s live music industry continues to flourish, and together with Live Nation, so will DF Entertainment. I’m very proud of our team and can’t wait to see our event lineup grow even more with the support and resources of Live Nation behind us.”